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Home > Research
Amassing Digital Fortunes: A Digital Storage Study
Item Id: MR_CRS329_ECD
Amassing Digital Fortunes: A Digital Storage Study
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Report Title: Amassing Digital Fortunes: A Digital Storage Study

Publication Date: 3/17/2008

Description: Whether from online music and video sources or capture devices like digital cameras and camcorders, the mass of digital content under management at the typical U.S. household is simply enormous. And this is only the beginning as content creation and acquisition ramps further. The net result is a massive number of digital files requiring storage and management. And one would assume, given the degree of investment consumers are making in their collections, whether in terms of money or time, they would be taking precautions to protect these assets. But is this true? Are consumers backing up their files? Or even, how are they storing them and are they happy with their current solutions? Answers to these questions hint at the opportunities surrounding the rising tide of digital content and so serve as the basis for CEA's latest survey, Amassing Digital Fortunes: A Digital Storage Study. Read on to learn more about consumer's growing storage and back-up needs.

Topics Included In Study: Audio; Computers; Content; Digital Imaging; Gaming; Internet; Portable; Storage Media / Data; Video; Wireless Communications

Measurements: Awareness; Expenditures (Future); Expenditures (Past); Interest; Ownership; Purchase Intentions; Satisfaction; Usage

Study Methodology: US - Online In-depth; US - Online Survey

Study Population: Adults

Sample Size: 978 (Quantitative), 120 (Qualitative)

Pages: 297

Format: PDF

File Size: 6,962 KB

Table of Contents
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Research > Categories Included > Audio
Research > Categories Included > Computers
Research > Categories Included > Content
Research > Categories Included > Digital Imaging
Research > Categories Included > Gaming
Research > Categories Included > Internet
Research > Categories Included > Portable
Research > Categories Included > Video
Research > Categories Included > Wireless Communications
Research > Type > Consumer Research
Research > Year > 2008
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